Associate professor of marketing
College of Business Administration
Dr. Dennis Garrett is an associate professor of marketing in the College of Business Administration. An oft-cited expert on retail marketing trends, Garrett focuses on consumer satisfaction, customer service and customer relationship management. He is on the board of directors for the Wisconsin Better Business Bureau and has been a consultant on customer satisfaction and marketing strategy for S.C. Johnson and Co., We Energies and Marshall & Ilsley Trust Company.
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